AI in digital marketing
Artificial Intelligence (AI) has changed the digital marketing game by redefining how companies engage their audiences and create outcomes. AI is no longer a talking point of future innovations but an exceptional technology that is central to today’s marketing strategies. In this blog, we shall delve into the convergence of AI and digital marketing, examine expert opinions, and offer actionable instances of how marketers can embrace AI to remain competitive. This blog delves into the role of AI in digital marketing, exploring its benefits, applications, tools, challenges, and future potential. What is AI in Digital…